THE PROBLEM
Nearly 80% of people use shopping apps when they are at home instead of in store.
Visual Objects surveyed 501 smartphone users who use retail apps at least once per month.
The need for online identity versification
Shopping cart abandonment
The headaches of product return and refund
The heightened demand of data security
THE CHALLENGE
- To grow their online business and ABC BECOME one of the largest tool suppliers in the country.
- Ensure that users remained as LONG-TERM customers by continuing to use the App after initial installation.
- Achieve as many downloads as POSSIBLE.
- SHOPPING FEED OPTIMISATION
- SHOPPING ITEM ID OPTIMISATION
THE RESULTS
Get the latest version for all the available ABC features, shop with ABC & stay home.
Update includes a bug fix for Google's location fetching, performance improvements and other bug fixes to enhance ABC app experience.
New updated design enhancing the App journey & user experience for the latest offers, events and movies.
Information related to any store and restaurant at ABC
Parking with ABC: Register your Car with new Soffa Feature.
Offer a gift card to anyone with just one click!
Accumulate and redeem points with an ABC digital reward card and use it directly from mobile.