THE PROBLEM
Nearly 80% of people (79%) use shopping apps when they are at home instead of on the go or in another store, Visual Objects' survey found. ... Visual Objects surveyed 501 smartphone users who use retail apps at least once per month.
- The need for online identity versification
- Shopping cart abandonment
- The headaches of product return and refund
- The heightened demand of data security
THE CHALLENGE
- To grow their online business and ABC BECOME one of the largest tool suppliers in the country.
- Ensure that users remained as LONG-TERM customers by continuing to use the App after initial installation.
- Achieve as many downloads as POSSIBLE.
- SHOPPING FEED OPTIMISATION
- SHOPPING ITEM ID OPTIMISATION
THE RESULTS
- GET THE LATEST VERSION FOR ALL OF THE AVAILABLE ABC FEATURES, SHOP WITH ABC AND STAY HOME.
- UPDATE INCLUDES A BUG FIX FOR GOOGLE’E LOCATION FETCHING, PERFORMANCE IMPROVMENTS AND OTHER BUG FIXES TO MAKE ABC BETTER FOR YOU.
- New Updated Design Enhancing the App Journey & User Experience for the latest OFFER, EVENTS, MOVIES
- information related to any store and restaurant at ABC
- Parking with ABC: Register your Car with new Soffa Feature.
- OFFER A GIFT CARD TO ANYONE WITH JUST ONE CLICK
- ACCUMULATE AND REDEEM POINTS WITH AN ABC DIGITAL REWARD CARD AND USE IT DIRECTLY FROM MOBILE